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Alaniz on Outbrain - Think Like Google
Alaniz Featured on Outbrain Blog: Think Like Google II: Answer the Question Alaniz Media CoverageDigital MarketingWeb Development

Alaniz Featured on Outbrain Blog: Think Like Google II: Answer the Question

This article was written by Bill Peatman of Alaniz Marketing and was originally featured on the Outbrian Blog. In the first article from our series on how to Think Like Google, we tackled improving search results by leveraging the most important changes and updates around how Google ranks web pages. It’s very…
Alaniz
September 5, 2017
Alaniz on Outbrain - Think Like Google - Adapting Our Content for Better UX
Alaniz Featured on Outbrain Blog: Think Like Google: Adapting Our Content for Better UX Alaniz Media CoverageDigital MarketingWeb Development

Alaniz Featured on Outbrain Blog: Think Like Google: Adapting Our Content for Better UX

This article was written by Bill Peatman of Alaniz Marketing and was originally featured on the Outbrian Blog. You create and distribute content for consumption and shareability, right? So, you pick a topic your target audience cares about, create a brilliant new take on it, and post it to get…
Alaniz
September 5, 2017
Alaniz Featured on Outbrain Blog: Busted! 5 Paid Traffic Myths for eCommerce Brands
Alaniz Featured on Outbrain Blog: Busted! 5 Paid Traffic Myths for eCommerce Brands Alaniz Media CoverageDigital Marketing

Alaniz Featured on Outbrain Blog: Busted! 5 Paid Traffic Myths for eCommerce Brands

This article was written by Bill Peatman of Alaniz Marketing and was originally featured on the Outbrian Blog. The goal of content marketing is to inform audiences, engaging with them as they search for a solution to the problem your product solves. This requires being in the right place at…
Alaniz
September 5, 2017
Alaniz on Outbrain - Mobile Search - Getting Found as a Locally-Focused Business
Alaniz Featured on Outbrain Blog: Mobile Search: Getting Found as a Locally-Focused Business Alaniz Media CoverageDigital MarketingSEO

Alaniz Featured on Outbrain Blog: Mobile Search: Getting Found as a Locally-Focused Business

This article was written by Bill Peatman of Alaniz Marketing and was originally featured on the Outbrian Blog. The mobile revolution is here and mobile search has changed the game in content marketing in two primary ways. First, more people now consume content on mobile devices than from computers and…
Alaniz
September 5, 2017
Alaniz on CIO - Top 4 marketing automation tools and why youll love them
Alaniz Featured on CIO.com: Top 4 marketing automation tools and why you’ll love (and hate) them Alaniz Media CoverageDigital MarketingInbound Marketing

Alaniz Featured on CIO.com: Top 4 marketing automation tools and why you’ll love (and hate) them

This article originally appeared on CIO.com. Modern marketing isn't just about funnels and conversions. Really, it's all about the tools. Hundreds of SaaS marketing tools exist that are designed to handle everything from scheduling tweets to helping marketers better understand their audiences. To determine which tools are worth the money,…
Alaniz
September 5, 2017
Alaniz on Invoiceberry - 22 Ingenious Social Media Tips from the Experts
Alaniz’s Bill Peatman Featured in Invoiceberry Blog: 22 Ingenious Social Media Marketing Tips from the Experts Alaniz Media CoverageDigital Marketing

Alaniz’s Bill Peatman Featured in Invoiceberry Blog: 22 Ingenious Social Media Marketing Tips from the Experts

This article was originally featured in the Invoiceberry Blog. When you are a small business owner, entrepreneur or freelancer, you have so many things to focus on that you may forget about your social media marketing. While that’s understandable, you’ll soon realize that social media marketing is not just another…
Alaniz
September 5, 2017
Alaniz Featured on Databox - 16 HubSpot Integrations Top Users Swear By
Alaniz Featured on Databox: 16 HubSpot Integrations Top Users Swear By Alaniz Media CoverageDigital Marketing

Alaniz Featured on Databox: 16 HubSpot Integrations Top Users Swear By

This article originally appeared on the Databox Blog. HubSpot’s software does an exceptional job of collecting data from every part of the inbound marketing and sales funnel, and enabling a robust set of marketing, sales and services activities to boot. However, as the customer count has gone north of 30,000, the…
Alaniz
September 5, 2017
SEO for 2017: How Search Engines Work, How People Use Them, and Why SEO Matters Digital MarketingLead GenSEO Strategy

SEO for 2017: How Search Engines Work, How People Use Them, and Why SEO Matters

This blog post is part of “The Ultimate Guide to Lead Generation” and "The Ultimate Guide to SEO" blog series. You can also check our premium B2B SEO services to accelerate your traffic, leads, and sales. When approaching SEO it is  import to understand how search engines work, and what they…
Alaniz
November 7, 2016
construction-site
New Website Helps Construction Company Land Biggest Deal Ever Digital MarketingWeb Development

New Website Helps Construction Company Land Biggest Deal Ever

SOS Steel is a leading steel company specializing in the fabrication and erection of industrial steel structures. Located in Santa Clara, California, SOS Steel has worked on major projects across Northern California, including the Oakland Bay Bridge and various corporate and public buildings in the region. Generational Change The company…
Alaniz
October 26, 2016