In search of next-gen professionals

There is a new breed of marketers out there. Tech-savvy professionals that understand the web, user experience, the buyer’s journey, search engines, and traditional branding and business principals. Sound like you? If so, we’d love to talk.

Inbound Sales Boot Camp_ Alaniz Marketing CareersCompany News

Alaniz Marketing Hosts Free Inbound Sales Boot Camp

Program helps emerging and transitioning professionals learn real-world best practices for sales in the digital age (July 21, 2017, Novato, CA): Alaniz Marketing, a leading San Francisco Bay Area Marketing Agency, announced the launch of its free six week Inbound Sales Boot Camp to help recent graduates, developing professionals, and transitioning professionals prepare to enter the world of sales. The bootcamp is a hybrid program combining independent online studies and weekly face to face meetings at the Alaniz office. “We’ve had a great deal of success training digital marketers with our Inbound Marketing Bootcamp,” said Andrew Erickson, principal at Alaniz…
July 21, 2017
Inbound Marketing Boot Camp Alaniz Marketing Tanner Reyes Careers

My Experience with Alaniz Marketing’s Inbound Marketing Boot Camp

Overview This year Alaniz Marketing, a digital marketing agency located in Marin County, hosted a pilot program for an Inbound Marketing Boot Camp. This 6-week program is complimentary for Sonoma State University students. Students participating in the Boot Camp independently complete an online Inbound Marketing course, as well as attend a weekly in-person meeting to discuss the topics learned throughout the course in depth. Upon completing the Inbound Marketing Boot Camp, participants will receive an Inbound Marketing Certification from HubSpot Academy. What is Inbound? Inbound is a customer-centric approach to marketing focused on using helpful content to attract customers searching…
June 27, 2017
Inbound Marketing Boot Camp_ Alaniz Marketing CareersCompany News

Alaniz Marketing Launches Marketing Boot Camp

Program helps marketing and communications students learn real-world best practices to complement studies (May 1, 2017, Novato, CA): Alaniz Marketing, a leading San Francisco Bay Area digital marketing firm, announced the launch of its Marketing Boot Camp to help prepare local college students for careers in digital marketing. The digital revolution has created a supply-demand imbalance and a need for marketers trained in the latest digital marketing best practices and technology. The bootcamp is designed to give students and recent grads a crash-course on digital marketing and make them more job-ready. Alaniz has run an internship and training program in…
May 1, 2017
get a job in marketing Careers

Get a Job in Marketing – How to Separate Yourself from the Pack

Looking to land a marketing job? The truth is there’s a 95% chance your resume will never make it past the hiring manager’s inbox. Your resume and cover letter will be reviewed in as little as 30 to 60 seconds before being sorted into a “yes” stack or a “no” stack. The good news is that the vast majority of the job applicants you’re competing against do very little to differentiate themselves. Here are a few things that you can do to get noticed, get your resume to the top of the stack, and get your foot in the door…
Andrew Erickson
June 30, 2014
job in marketing Careers

How to Get a Job in Marketing – A Guide for Young Pros

If you're a young professional looking to launch a marketing career, this is the time. The last ten years has seen incredible changes in our industry due to the digital movement and access to information. Greater access to information has not only changed marketing, but has given young professionals the ability to slingshot themselves past more tenured marketers who have chosen to rely on their experience instead of facing the cutting edge of change. In fact, nine times out of ten, I prefer to hire recent college grads over experienced marketers who feel that experience can stand in for expertise.…
May 5, 2014

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