Category

Digital Marketing

Marketing Company vs. Advertising Agency - Which is Best for you?
Marketing Company vs. Advertising Agency – Which is Best for you? AdvertisingDigital MarketingInbound Marketing

Marketing Company vs. Advertising Agency – Which is Best for you?

If you're confused about the difference between a marketing company and advertising agency, it might be a good idea to look at some of the main differences between the two. Check out our article on how to qualify a digital marketing agency with a Digital Marketing Agency Checklist. An advertising…
Alaniz
May 17, 2014
5 Ways to Improve Clinical Trial Patient Recruitment
5 Ways to Improve Clinical Trial Patient Recruitment Clinical Trial RecruitmentDigital MarketingInbound Marketing

5 Ways to Improve Clinical Trial Patient Recruitment

Over the course of the last several years, it has become more and more difficult to fill clinical research studies.  Several factors are at play here: Traditional advertising doesn't yield the same results as it used to.  Sponsors are tighter with their advertising budgets.  IRB regulations limit the ability to…
Andrew Erickson
May 9, 2014