
Pandora, Spotify, Google All Access Radio, iTunes... and the list goes on: 24/7 music available to listeners commercial free, well, mostly commercial free. There are many choices for advertisers to reach digital or internet music listeners. Determining which media player, app, or which music network is right for your campaign starts with knowing who you want to reach and then matching it up with the listeners/members of the music sites. The benefit of digital music or internet radio sites is the ability to narrow your marketing message to who you believe is your ideal customer. For example, you can target...
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