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Andrew Erickson

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Alaniz Announces Partnership with DemandBase

Alaniz Announces Partnership with DemandBase December 21, 2018 (Novato, Calif) - Alaniz Marketing is excited to announce a strategic partnership with ABM technology company, DemandBase. DemandBase is a leading B2B marketing platform built specifically to support Account Based Marketing ABM sales and marketing strategy. ABM is a marketing and sales…
Andrew Erickson
December 21, 2018
Strategy

Alaniz Quick Guide to Stock Photography Image Rights

Image usage rights are no joke! I have heard numerous stories of other agencies and businesses receiving cease and desist letters accompanied with threats of lawsuits if the violator does not voluntarily meet their $5K payment demand for damages. Ouch! Normally an image rights violation isn’t an intentional act to…
Andrew Erickson
September 16, 2015