Marketing Blog | Strategy, AI & Growth Insights

Advertising

Print Advertising vs. Digital Advertising

The debate between print advertising and digital advertising is alive and well. The increasing use of technology in our lives has prompted a shift to digital, but does this mean you should abandon print all together and go all digital? Not necessarily. Both have their advantages and disadvantages, but the best…

AlanizDecember 5, 2014

Digital Marketing Tradeshow

Streamline Event Management with Marketing Automation

Managing an event is hard work. Planning, coordinating, promoting, locating a venue, handling logistics and measuring final success are just some of the moving parts that can make it stressful and exhausting. Inevitably, these events come around when you’re already buried with the rest of your job. If your short…

AlanizDecember 5, 2014

4 reasons healthcare needs a digital makeover

Clinical Trial Recruitment Digital Marketing Inbound Marketing

4 Reasons Why Healthcare Needs a Digital Makeover

How healthcare institutions and medical practices can generate and drive traffic with a fully integrated, content rich, and patient-centric website. The healthcare industry has found itself under pressure to provide fully integrated, content rich, websites current and prospective patients have come to expect. With the recent changes made to healthcare…

AlanizOctober 31, 2014

Marketing Automation Platform SharpSpring

Digital Marketing Lead Gen

The 5 Most Valuable Features of SharpSpring’s Marketing Automation Platform

This blog post is part of “The Ultimate Guide to Lead Generation” blog series. Hubspot, Marketo, Pardot, Oracle Eloqua are the heavy hitters of the marketing automation world and are widely considered the best marketing automation platforms. While they share many similarities, each have features that make them unique which…

AlanizOctober 30, 2014