Now, time to kick back and catch up on the latest great reading from Sigma and around the web!
Inbound sales professionals can be heard above the noise by following these 9 best practices for earning attention and engagement.
Today 80% of B2B purchase cycles are completed before the buyer considers contacting the vendor. Inbound marketing can help you leverage this web research phase, and drive more prospect engagement.
Storytelling in marketing breathes life into what is otherwise a numbers game, allowing your audience to transport themselves into your brand.
Check out this visual to get a quick glimpse into why it’s a good idea to use Google Plus in your business.
…and Some of our Favorites from Around the Web!
There are lots of marketing tactics, some of which come with dismal outcomes. To be effective put in to practice the simple art of distribution and engagement.
Enjoy this captivating interview with Jon Jantsch about the integration of marketing and sales. Learn how the two support each other, and where the traditional business model has to change.
Maybe you’ve heard of Google Authorship and just haven’t jumped on the bandwagon, or maybe you’re completely new to the idea. Wherever you’re at in your inbound marketing journey be sure to check out these 15 reasons why you should claim your content with Google Authorship.
GET A SUMMARY OF OUR POSTS FROM THE WEEK, AND A ROUNDUP OF
INBOUND MARKETING NEWS FROM AROUND THE WEB.
HAVE A GREAT WEEKEND! WE’LL SEE YOU NEXT WEEK.