What is Databox?
Databox wants to eliminate the manual process of copy/pasting data from digital marketing services into a presentation or KPI spreadsheet. Founded by entrepreneurs Davorin Gabrovec and Vlada Petrovic in 2012, their main product is a KPI reporting tool that allows you to create and customize dashboards with data from multiple data sources.
They call these automated dashboards ‘Databoards’ since they automatically work with the Databox mobile app as well. Databoards are built with Datablocks, a pairing of key performance indicator metrics and visualizations. They pull data on an hourly or daily basis so that data-driven marketers can constantly track their latest metrics.
It’s kind of like having a personal data assistant that helps you pay attention to what’s important, when it is important.
Why we’re excited?
Alaniz Marketing is particularly excited to incorporate Databox into our service offerings. This tool provides a seamless, transparent view of client data sources into one dashboard. Databox gives us and our clients increased visibility into digital marketing performance data that will allow us to make better strategic decisions together. “We love working with data-driven marketers,” said Kevin Kononenko, growth Marketer at Databox. “We welcome Alaniz to our Partner Program and we look forward to helping them eliminate manual reporting processes so they can provide more value to their clients.”
How will it Benefit our Clients?
Consistent User Interface: Databox has the ability to connect with data sources such as HubSpot, Google Analytics, Facebook, Twitter, Instagram, and more. Businesses no longer have keep track of the various UI’s associated with these data sources, they can just focus on the Databox platform.
Less Time Report Building, More Time Analyzing: Once all the data sources are connected to Databox and the dashboards are personalized as needed, your work is done. Say goodbye to excel spreadsheets and databases! You can now spend more time analyzing the results of the data rather than constantly trying to build up-to-date reports.
Data Driven Decision Making: Real time reporting allows for the ability to always have current analytics. The dashboards automatically update every hour, which gives users the capability to be more data driven in decision making rather than waiting for monthly reports to decide the next plan of attack.
Transparency: Businesses can feel confident knowing they can effortlessly view easy-to-understand dashboards on a computer or on the go. Databox also encourages users to set goals and performance notifications. This makes it easier to view online marketing performance and adjust more quickly than with monthly static reports.
Smart Goal Tracking: Databox has added the ability to set, revise, and assign track Specific, Measurable, Assignable, Realistic,Time-bound (SMART) goals and track performance automatically and all-in-one place using performance data from 60+ tools.
For more information about how Databox can work for you, please contact an Alaniz Team Member: