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Digital MarketingUncategorized

Measuring Social Media ROI

An Econsultancy report, “The State of Social Media 2011” noted that 41% of marketers surveyed had no return on investment figure for any of the money they had spent on social channels as of October 2011. Further, only 8% could attribute ROI for all their investments in social media.According to…
Larry Levenson
December 5, 2011