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Alaniz

How to find a great SEO Company
SEO

How to Find a Great SEO Company

Search engine optimization (SEO) is getting harder every day. Optimizing websites, pages and content to rank high in search engine results is a fiercely competitive endeavor, and the criteria that search engines use to determine which pages to display keeps changing. It’s no wonder that more and more companies are…
Alaniz
December 5, 2017
Public Relations

How to Rent a Media Database Through a PR Agency

In the classic book, The 22 Immutable Laws of Branding, authors Al Ries and Laura Ries make the case that public relations (PR) is the key to building a powerful brand. Their mantra is “PR builds brands, advertising protects them.” The reasoning is that people believe what others say about…
Alaniz
December 5, 2017
SEO

Why You Might Need an SEO Audit

If you rely on your website to generate leads and sales and are concerned about your search engine optimization (SEO) results, it might be time for an SEO audit. According to SEO experts at GotchSEO, “SEO audits are the single best way to figure out why you’re not getting SEO…
Alaniz
December 5, 2017
Why-you-need-SEO-Audit
SEO

Yes, You Need and SEO Audit, Here’s Why.

Businesses that haven’t assessed their website’s search engine optimization (SEO) performance might want do to so. A recent report from the search marketing experts at SEMrush found that the factors influencing search engine results--ranking factors used to determine which pages rise to the top of search results--have changed. Businesses that…
Alaniz
December 5, 2017
Is-SEO-Still-Relevant
SEO

Is SEO Still Relevant? SEMrush Ranking Factor Study 2.0

SEMrush just released a new study of search engine ranking factors. Ranking factors are the signals that Google and others watch to determine what search results to display when someone enters a question or keywords. Google wants show the most relevant and helpful content, but how does it decide which…
Alaniz
November 29, 2017
SEMrush Study Best Practices
SEO

SEMrush Study Finds Most Powerful Influencers of Search Rankings

In a previous blog we took a look at SEMrush’s latest study of SEO ranking factors. “Ranking Factors Study 2.0,” analyzed the top 100 search results for 600,000 keywords and found the common SEO practices among the top ranking sites. Direct Traffic Boosts Search Rankings To cut to the chase,…
Alaniz
November 29, 2017
Why-Use-a-Marketing-Agency-for-Web-Design
Web Development

Why Use a Marketing Agency for Web Design

If you’re looking build a new website or to redesign an existing site for your business, there are a number of good reasons to engage a full-service marketing agency instead of a freelance web developer or an agency that only does website design. Websites are, increasingly, business-critical assets that attract…
Alaniz
November 29, 2017
Why-Use-a-Marketing-Agency-for-Web-Design
Inbound Marketing

How to Choose an Inbound Marketing Agency for IT Businesses

We work with several Information Technology (IT) services businesses. These are companies that help businesses choose, install, operate and maintain computer networks and internet services for businesses. Large IT service businesses manage large data centers and, more recently, help companies move and optimize operations on Infrastructure as a Service (IaaS)…
Alaniz
November 29, 2017
How to Choose an Inbound Web Design Agency
Inbound Marketing

How to Choose an Inbound Web Design Agency

If you’re building a website with inbound marketing strategies and tools to attract visitors to your website and nurture them from visitor to lead to opportunity to customer, you’ll want to work with a web design agency that understands inbound marketing. That’s a bit different than an inbound marketing agency…
Alaniz
November 29, 2017
Flexible WordPress Themes
Web Development

Flexible WordPress Themes for Business

WordPress themes provide templated front-end styling for websites. Instead of building a website’s look and feel, page layout and other features in code, themes provide a convenient head start, and most can be customized such that the site will not look like other site’s with the same theme. Themes have…
Alaniz
November 29, 2017