Inbound Marketing Blog | Alaniz Marketing

Inbound Marketing Sales Strategy

Startups Get Better Marketing Results, Faster, by Outsourcing Marketing

The “build vs. buy” question of what companies should outsource and what they should take on as internal projects have expanded to marketing. The increasing specialization and sophistication of marketing in the age of search engine optimization, content marketing, and inbound marketing is leading many companies to ask whether to…

AlanizSeptember 29, 2016

Advertising Strategy

Will Proximity Marketing Be Bigger than Search?

New technology is allowing brick and mortar retailers to deliver a powerful customer experience with direct communication in-store--helping shoppers find what they want and give them special offers based on past history and real-time behavior. Using beacons, GPS, and social networks, retailers may be able to disrupt ecommerce by delivering…

AlanizSeptember 28, 2016

Advertising Digital Marketing

Ads Are Not Enough: Why You Need A Customer Engagement Strategy

Digital marketing, mobile technology, and social networking have opened up powerful new advertising channels. It is possible to target like never before--by demographics, real-time location, and behavior, likes and dislikes, and just about any other preference people identify on their social networking accounts. That’s great--a direct channel to very specific…

AlanizSeptember 27, 2016

Strategy

Do You Know What You’re Really Selling and Who You’re Really Selling To?

An accountant I know likes to say, “I don’t sell tax returns, I sell peace of mind.” He had a good grasp on why people hire CPAs. They want to be confident that their taxes are done right and that they won’t be audited down the road. What Are You…

AlanizSeptember 26, 2016

Alaniz Marketing Blog

CRM Spring Cleaning: Essential Tips for Cleaning Your Hubspot Database

Achieving 10x Revenue Growth through Great Customer Service

Embracing Transparency: Cultivating Trust and Meaningful Relationships

Harnessing CRM Platform AI Tools for Marketing and Customer Relationship Management

Startups Get Better Marketing Results, Faster, by Outsourcing Marketing

Will Proximity Marketing Be Bigger than Search?

Ads Are Not Enough: Why You Need A Customer Engagement Strategy

Do You Know What You’re Really Selling and Who You’re Really Selling To?

Check Out Our Authoritative Guides

ALANIZ MARKETING

7250 Redwood Blvd Suite 355 Novato, CA 94945
(415) 892-5252 | info@alanizmarketing.com

Alaniz Marketing Blog

Check Out Our Authoritative Guides

ALANIZ MARKETING

7250 Redwood Blvd Suite 355 Novato, CA 94945 (415) 892-5252 | info@alanizmarketing.com

7250 Redwood Blvd Suite 355 Novato, CA 94945
(415) 892-5252 | info@alanizmarketing.com