Marketing Blog | Strategy, AI & Growth Insights

Inbound Marketing Lead Gen

Introduction to the Inbound Marketing Framework

This blog post is part of “The Ultimate Guide to Lead Generation” blog series. The inbound marketing framework is a lead generation system designed to help businesses engage people as they look for solutions to their business and personal problems. The framework is aligned with the inbound marketing strategy, which…

AlanizApril 10, 2017

Hosting SEO Strategy Strategy Web Dev

What You Need to Know About Web Hosting

This blog post is part of “The Ultimate Guide to Web Development” and "The Ultimate Guide to SEO" blog series. Web hosting at many businesses is an afterthought. We are routinely contacted by companies that bought the cheapest hosting they could find when the business was small, and didn’t think…

AlanizMarch 16, 2017

Inbound Marketing Lead Gen Sales

Closing the Loop Between Marketing and Sales

This blog post is part of “The Ultimate Guide to Lead Generation” blog series. Closed loop marketing is the holy grail of sales for most companies. It means that you can track every dollar of revenue back to marketing initiatives to determine ROI. Customer Relationship Management (CRM) software has been…

AlanizMarch 16, 2017

Content Marketing Web Dev

5 Trust-Building Conversion Rate Optimization Tips

This blog post is part of “The Ultimate Guide to Web Development” blog series. SEO, or Search Engine Optimization, is the art of getting found by people looking for your kind of product or service. CRO, or Conversion Rate Optimization, is the art of getting the people that find you…

AlanizMarch 16, 2017