Marketing Blog | Strategy, AI & Growth Insights

Strategy

Building Email Lists for Startups: Best Practices

If you’re starting a new company, you’ll most likely want to build an email list of contacts so that you can communicate with customers and potential customers. Email marketing remains one of the most effective tools for online marketing. With tightening spam laws and restrictions, it is important to know…

AlanizAugust 23, 2016

Web Development

The High Cost of Cheap Web Hosting

Premium web hosting seems expensive until you need it. Why pay for something that cheap hosting services practically give away? I can tell you why. It was a marketer’s worst nightmare, or close to it. One morning two years ago, I got to my desk, opened the website of the…

AlanizAugust 22, 2016

Medical Marketing

Why LinkedIn Groups are the Best Social Network for Life Sciences Companies

Life sciences companies are not your typical corporations. Most are started and largely led by people who have advanced graduate and/or postgraduate educations, and the products and services that they offer are often usually very specialized and narrowly focused. We work with companies, for example, that develop and manufacture tiny…

AlanizAugust 19, 2016

Strategy

Grammarly: Your Editing Go-To

Ever since I can remember, I’ve had a passion for writing and editing. It always came easy to me, grammar just made sense. I have always been the go-to for editing content. But I’ve learned that no matter how easy grammar may be to some, you will miss mistakes. There…

AlanizAugust 18, 2016