Marketing Blog | Strategy, AI & Growth Insights

Inbound Marketing

Startup Marketers: We Feel Your Pain

I’ve been a marketing manager for five startups as an employee (and even more as a consultant), and it can be tough. Don’t get me wrong, it can also be a lot of fun. With a startup, everyone is contributing to the success of the company. You’re close to the…

AlanizAugust 31, 2016

Web Development

Is WP Engine the Best Host for Your Website?

If your business’ website is built with the WordPress content management system, we recommend that you look at WP Engine as premium hosting service. After some serious issues with other hosting services for our own site and with some of our clients, we determined that premium hosting is well worth…

AlanizAugust 31, 2016

Strategy

Blogging for Thought Leadership for Startups

There are lots of reasons to blog. SEO is the most common reason—companies start blogs to get found by the people searching for the kinds of solutions they offer. Another reason to blog is to establish a company as a thought leader—to be perceived as a leader in your industry.…

AlanizAugust 30, 2016

Strategy

List Building for Startups: How to Build an Email List from Zero

When you’re launching a new product or company, it helps to have people to launch it to. One of the challenges new companies face is building a credible email list. After all, most marketing experts agree that email remains one of the most productive ways for companies to communicate with…

AlanizAugust 29, 2016