Media Coverage
This article was published in FitSmallBusiness.com and was written by Chris Dawkins. Customer relationship management (CRM) software helps a business manage contacts, sales leads, and customers in a central location. It also helps sales, service, and other company departments view and share customer information from anywhere at any time. To…
AlanizJune 25, 2019
This article was originally featured in the Muck Rack Daily Email. August 17th, 2016 View in browser Hello from Muck Rack, where you can get a snapshot of what journalists around the world are reading, thinking and commenting on right now. Before we begin our daily round-up, we hope you…
AlanizSeptember 5, 2017
This article was originally featured in the Meltwater Blog. The Emperor penguin, looking over baby penguin: a fantastic example of brand advocacy.The “Marc Cowlin brand” has an amazing brand advocate: her name is Judi (and she is my mom). Good or bad, no matter what I do, she is there…
AlanizSeptember 5, 2017
This article originally appeared on the Databox Blog. HubSpot’s software does an exceptional job of collecting data from every part of the inbound marketing and sales funnel, and enabling a robust set of marketing, sales and services activities to boot. However, as the customer count has gone north of 30,000, the…
AlanizSeptember 5, 2017
This article was originally featured in the Invoiceberry Blog. When you are a small business owner, entrepreneur or freelancer, you have so many things to focus on that you may forget about your social media marketing. While that’s understandable, you’ll soon realize that social media marketing is not just another…
AlanizSeptember 5, 2017
This article was originally featured in The Drum. Like precious snowflakes, each brand and agency is different, so – spoiler alert – there isn’t a definitive across-the-board answer about whether it is best to work with full-service or specialty agencies. In fact, like so many things in life, with the…
AlanizSeptember 5, 2017
This article originally appeared in CIO Mexico. El marketing moderno no solo trata de embudos y conversiones. En realidad, todo tiene que ver con las herramientas. Existen cientos de herramientas de marketing SaaS que están diseñadas para manejar todo, desde programar tweets para ayudar a que los comerciantes comprendan mejor…
AlanizSeptember 5, 2017
This article originally appeared on Databox.com. According to the users we surveyed, nothing makes growing traffic, leads and sales more possible and easier than HubSpot does. To build an inbound marketing machine, you need to attract, capture, track and close qualified leads as they move from awareness to purchase. The…
AlanizSeptember 5, 2017
This article originally appeared on CIO.com. Modern marketing isn't just about funnels and conversions. Really, it's all about the tools. Hundreds of SaaS marketing tools exist that are designed to handle everything from scheduling tweets to helping marketers better understand their audiences. To determine which tools are worth the money,…
AlanizSeptember 5, 2017
This article was written by Bill Peatman of Alaniz Marketing and was originally featured on the Outbrian Blog. The mobile revolution is here and mobile search has changed the game in content marketing in two primary ways. First, more people now consume content on mobile devices than from computers and…
AlanizSeptember 5, 2017