An Econsultancy report, “The State of Social Media 2011” noted that 41% of marketers surveyed had no return on investment figure for any of the money they had spent on social channels as of October 2011. Further, only 8% could attribute ROI for all their investments in social media.According to…
Larry LevensonDecember 5, 2011
This is the second in a series of articles about email marketing strategies and best practices. See the first article here.
Larry LevensonDecember 2, 2011
This is the first of a series of articles about email marketing strategies and best practices.
Larry LevensonDecember 1, 2011
Clients often ask me where their company blog should live. Should it be part of their website, hosted on a subdomain, or on an external blogging platform like Wordpress?
Larry LevensonNovember 28, 2011