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Alaniz Marketing Announces New Client: Oakland Zoo

By June 28, 2017

Award winning zoo picks digital marketing firm for advertising, marketing campaigns

(June 28, 2017, Novato, CA): Alaniz Marketing, a leading San Francisco Bay Area digital marketing firm, announced that the Oakland Zoo has selected the firm to manage its digital marketing strategy and execution.

The Zoo is home to more than 660 native and exotic animals, and draws more than 750,000 visitors each year. The Zoo is set to double its size with the opening of the California Trail in 2018.

“We’re excited to support the Oakland Zoo as it prepares for this important expansion,” said Roxanne Alaniz, principal at Alaniz Marketing. “The Zoo is a vital asset for the entire bay area.”

The Oakland Zoo is dedicated to the humane treatment of animals and wildlife conservation onsite and worldwide. The California Trail, a transformational project that more than doubles their current size, opens in 2018, and will further their commitment to animal care, education, and conservation with a focus on this state’s remarkable native wildlife.

The Zoo also features a state-of-the-art, 17,000 square foot veterinary hospital designed to accommodate all current and future animals at Oakland Zoo, from small birds to large camels and grizzly bears. It features radiology and surgical suites, a small laboratory, a pharmacy, and wide transportation docks.

About Alaniz Marketing

Alaniz Marketing ( was founded in 2008 to help companies enter and prosper in the world of digital marketing with a full suite of services including website development, advertising, inbound marketing, public relations, lead generation, and more.