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Sigma Weekender for March 15, 2014

By March 14, 2014May 13th, 2019Uncategorized


The Ides of March Edition!

julius-caesar-marlon-brandoThe soothsayer’s warning to Julius Caesar, “Beware the Ides of March,” has forever imbued that date with a sense of foreboding. But in Roman times the expression “Ides of March” did not necessarily evoke a dark mood—it was simply the standard way of saying “March 15.”
The Romans did not number days of a month sequentially from the first through the last day. Instead, they counted back from three fixed points of the month: the Nones (5th or 7th, depending on the length of the month), the Ides (13th or 15th), and the Kalends (1st) of the following month. The Ides occurred near the midpoint, on the 13th for most months, but on the 15th for March, May, July, and October. The Ides were supposed to be determined by the full moon, reflecting the lunar origin of the Roman calendar. On the earliest calendar, the Ides of March would have been the first full moon of the new year.

Now, time to kick back and catch up on the latest great reading from Sigma and around the web!


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After the Cutts Crackdown, Is Guest Blogging Still Worth It?

We all hate THAT guy. You know, the one that takes a good thing way too far and ruins it for everybody.


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People don’t care about privacy as much as they care about being surprised.

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Larry Levenson

Larry is passionate about inbound marketing and is a HubSpot Certified Trainer. He's learned the "secrets" of leveraging HubSpot to make marketing hyper-effective and customizes that information to help our clients meet their goals. Larry lives in Prescott, AZ, and when not at work, he is hiking or hanging out with teenagers as a volunteer with Boys to Men USA.