Time to kick back and catch up on the latest great reading from Sigma and around the web!
As inbound marketers, we’re constantly creating and promoting content to attract prospective customers. In the midst of that ongoing work, it sometimes makes sense to run a concentrated inbound marketing campaign.
The University of Arizona Wildcats have made history with their best basketball season to date. By following their lead, your business can be just as successful.
Expand and improve upon your marketing lexicon by finding the hidden words in this word search puzzle.
How to Write a Blog Post in an Hour
Over the last year or so, I’ve read quite a few blog posts about how long people spend writing blog posts. Some of the numbers are mind blowing. Some people spend an average of 7-9 hours
, and sometimes that’s even before the they take time to decide on a title.
…and Some of our Favorites from Around the Web!
5 Email Marketing Variables You Can’t Control (But Can Outsmart)
This month, Litmus, an email testing app, released an infographic featuring data from 3 billion email opens over the past year. The data was enlightening, though not surprising: Consumers today have many more options and far greater control over how and when they read emails.
Before you start A/B Testing
Since they are quite a buzzword these days, you also must have heard something about A/B Tests. If not, check them out as soon as possible, as truth be told – they can be extremely helpful at improving conversion of your website.
How to Respond to Cyber Attacks on Your Business
In December of 2013, it was discovered that the major American retailer Target was, aptly enough, the target of a major hacking event that resulted in the breach of personal information for anywhere from 70 million to 110 million customers.
How to Be the MacGyver of the Web: 9 Ways to Boost Your Conversion Rate on a Shoestring Budget
Low budget? No problem. Use these tips for better lead conversion without draining your pockets.