25 LinkedIn Facts and Statistics for 2015

linkedin-statisticsLinkedIn is a social network with over 107 million users in the USA that enables you to make better use of your professional network and help the people you trust in return. It’s no secret that LinkedIn is a great place to network professionally, post and find jobs, and answer questions and build thought leadership.

LinkedIn the most obvious way to identify influential individuals at specific organizations. A search for your target business or title on LinkedIn will identify people you may already be connected with, either directly or through your connections. LinkedIn is a great tool to leverage your existing contacts to connect with people and find potential customers online.

44% of B2B marketers have generated leads via LinkedIn, whereas only 39% have generated leads through Facebook and just 30% through Twitter. (ReachForce)

Linkedin facts and statistics

Here are some facts and statistics released in late 2014 on a LinkedIn investor call.

  1. LinkedIn started on May 5, 2003
  2. It went public in May 19, 2011
  3. LinkedIn has 332 million members
  4. 2 new users join every second
  5. 42 million unique mobile visitors per month. This stat is up from 29 million a year before (This is a 45% increase in just 12 months )
  6. Net revenue for the quarter was $568 million which is a big increase from the Q3 result in 2013  of $393 million
  7. 107 million users are in the USA alone
  8. LinkedIn’s user goal is 3 billion registered users
  9. Average time a user spends on LinkedIn is 17 minutes per month
  10. 25 million LinkedIn profiles are viewed every day
  11. One in three professionals on the planet are on LinkedIn
  12. You can increase your linkedIn views by 11 times by including a photo
  13. 41% of users visit Linkedin via mobile
  14. The average number of connections on Linkedin is 930
  15. There were 28 billion Linkedin profile views in Q3, 2014
  16. 13% of millennials use LinkedIn
  17. LinkedIn’s percentage of social sharing is only 4%
  18. 39 million students and recent grads are on LinkedIn
  19. 56% of members are male
  20. 44% of members are female
  21. 30,000 long form posts are published on Linkedin every week
  22. 41% of millionaires use LinkedIn
  23. 13% of LinkedIn users don’t have a Facebook account
  24. 59% of Linkedin users don’t visit Twitter
  25. LinkedIn users spend 26% of their time on LinkedIn using the mobile app

The sophisticated marketer’s checklist: Do you fit the bill?

Check the items that apply to your LinkedIn marketing strategy, tally your score and see how you stack up using the key. Find out if you’ve got what it takes to be a Sophisticated Marketer then share with your fellow marketers to see how they measure up.

the sophisticated marketer's checklist for linkedin [infographic]

The Sophisticated Marketer’s Checklist for LinkedIn [INFOGRAPHIC] from LinkedIn Marketing Solutions

The Alaniz Guide to Generating Website Traffic, Leads and Sales

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About Larry Levenson

Larry is passionate about inbound marketing and is a HubSpot Certified Trainer. He's learned the "secrets" of leveraging HubSpot to make marketing hyper-effective and customizes that information to help our clients meet their goals. Larry lives in Prescott, AZ, and when not at work, he is hiking or hanging out with teenagers as a volunteer with Boys to Men USA.

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